Job Role:

• This job is for a dynamic strategic-creative genius to work collaboratively alongside the brand, marketing and digital leads to manage, guide and grow our in-house agency team, driving impactful creative campaigns and aligning our creative approach and outputs with business, brand and digital strategies.

Responsibilities:

• People management & mentorship – manage every aspect of a creative team – individually and as a collective – including learning & skills development, career growth, ongoing performance, product and brand knowledge & alignment
• Stakeholder management – work with the business directors, division GMs and marketing leads to drive overall business-marketing alignment and effectiveness
• Brand & product marketing – work with marketing leads and product owners to build stronger brands and drive relevant and impactful product marketing campaigns
• Creative development and reviews – responsible for driving all creative outputs
• Conceptual thinking – You’re able to solve problems creatively and drive better conceptual thinking across all creative disciplines
• Creative excellence – work to deliver the best on-brand creative result and ensure consistency over time
• Creative workflow processes – Optimise or strengthen existing workflow processes to ensure campaign deadlines are met
• Production – Assist with production management for relevant campaigns
• Media strategy – Contribute to media strategy, planning and best practice across all campaigns

Requirements

Requirements:

• 10+ years’ experience working in the creative advertising/marketing space
• 3+ years managing creative teams
• 3+ years managing creative marketing outputs
• Conceptual creative development across design/art direction, copy and content
• Creative thinking and development across media channels and platforms
• Experience working in an advertising agency
• Required Knowledge / Technical Skills:
• Creative brand strategy/ copywriting/ art direction or design background (but, must be able to consider all of these)
• Working with project management tools like Slack and Asana

Advantageous Experience:

• Experience working with and/or in a fintech business
• Experience working with or in retail
• Experience developing brand-led campaigns
• Media strategy and planning
• Production experience
• Studio and workflow management
• Digital marketing best practice
• Working with mass/main market brands

Competencies / Attributes:

• People management and mentorship.
• You have the ability to work across creative disciplines (art direction/design, copy, content, video) and bring them together to form considered, brand-led campaigns.
• You work collaboratively with other marketing leaders to drive the effectiveness and culture of a broader marketing team.
• You love to make the complicated and/or mundane simple and interesting.
• You value creative solutions to help drive both consumer resonance and business results.
• You strive for creative excellence in even the smallest jobs.
• You care about the business problems to be solved.
• You put people first.
• You thrive on getting your hands dirty and can wear multiple hats to help get the job done, from solutions to brand strategy to campaign messaging to actual execution.
• You care about the bigger picture and not just individual tasks at hand.
• You put people first and ego aside.
• You’re brand-led in everything that you do.
• You possess a deep understanding of South African people, culture and behaviours.